General Management

Students in the general management program gain a breadth of knowledge in all aspects of business, allowing them to pursue a wide variety of professional careers in business management.

The purpose of the general management major is to enable a student to choose a variety of management courses with the greatest flexibility. Students take courses in accounting, information systems, finance, organizational behavior, marketing, operations management and business policy. Substantial numbers of employers are looking for broadly educated students at the Bachelor’s degree level, and many students are not ready to specialize early in their careers. If you're considering a more specialized graduate program, you may want to consider general management for your undergraduate degree.

This tool should only be used as a guide — remember to meet with your academic adviser, Career Services and/or faculty to determine appropriate career options.

  • My future career:

    Hotel Manager (Lodging Manager)

  • My future career:

    Human Resources Specialist

  • My future career:

    Management Analyst

  • My future career:

    Purchasing Manager

  • My future career:

    Sales Manager

    • Career & Salary Information
    • Possible Career Options
    • Median Salary*
    • Education Needed
    • For More Information**

    * Median salary for the state of Michigan

    ** These professional organizations provide an excellent starting point for your research. There are many more resources available online.

    Additional Considerations

    Some careers may require additional education. See your academic adviser for more information.

    • Administrative Service Managers
    • Branch Manager
    • Compensation and Benefits Manager
    • Entrepreneur
    • Food Service Manager
    • Human Resource Manager
    • Labor Relations Specialist
    • Management Trainee
    • Personnel Manager
    • Training Manager