imagine a company that is bounding with creativity? There is a corner
with Play-Doh and finger paints to get the employees thinking more
right-brained. There are foosball tables and sand volleyball courts for
when the employees need to break away, and get back in the right
mindset. Television screens display all the stats that are triumphs of
the company. Walls are painted bright colors, desks are constantly being
moved so no one gets too comfortable, and people dress up in costume
and play practical jokes on one another. Most importantly, however, are
the ways new ideas are generated, and the methods that are used to spark
Perhaps this is a look into ePrize, as Josh
Linkner is the founder. Linkner paints an ideal creative world for all
companies to embrace, linking great tactics with a structured system for
proven creativity. A jazz musician himself, Linkner links jazz music to
business, and proves that business and creativity go hand-in-hand.
Interviewing more than 200 thought leaders for this book, he paints a
picture of "disciplined dreaming" in a 5-step process: Ask, Prepare,
Discover, Ignite and Launch.
Each step include specific instructions on
ways to develop the solution and move on to the next step. Readers learn
methods to develop ideas, methods to choose which ideas are best, and
tactics to ensure that all voices are being heard.
This book is a must-read for all those who
love the work they do and aim to make their organization the best place
possible, whether that be a small-town restaurant or a large Fortune 500
company. Linkner ends with one key take-away, which I hope will leave
you thinking: all it takes is one idea. One idea can change your career,
one idea can change the world. Run with it, with this book in tow.
For those attending Mac-OU INC's Fireside
Growth Story featuring Josh Linkner, this is an excellent way to gain
insight on his way of thinking. I would suggest reading this before
attending - insightful questions are sure to be the result!
"Disciplined Dreaming" will be available for
purchase at the Fireside Growth Story featuring Josh Linkner on
September 5, from 5 -7 p.m. For more information, please contact Joan
Carleton at macINC@oakland.edu or (586) 884-9324.