Communications and Marketing

Anibal House
630 Pioneer Drive
Rochester, MI 48309-4482
(location map)
(248) 370-3184
fax: (248) 370-3182


UCM produces a variety of marketing videos for the university — from award-winning television spots to videos that showcase departmental services.

We'll work with you to develop a concept, write the script, coordinate filming location and student actors, assist with day-of filming, post-production editing, and posting the finished video online.

Remember — the majority of videos we create are short promotional videos for a specific department or school. OU's  Video Services department also offers a complete suite of video production services.

Even if you have a student or a freelance videographer working on video projects for your department — like any other marketing project — loop in your account manager so we can incorporate it into your overall communication strategy.

Most videos produced on campus do not require a media release unless there are minors involved or it is a large scale production (like a TV commercial). A good rule of thumb is to avoid filming in areas where there is an expectation of privacy or there are minors.

Here are some samples of the different types of videos UCM produces: