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Macomb-OU INCubator
  Incubate. Innovate. Accelerate.

                                              
         

EXECUTIVE-IN-RESIDENCE SPOTLIGHT

JIM RUMA, DEFENSE EXPERT

Jim Ruma joined the Macomb-OU INCubator in February of 2013 as an Executive-in-Residence (EIR) to help early-stage companies navigate the complex defense industry. Jim assists businesses in the development of technology, engineering, manufacturing and sustainment in relation to Michigan defense challenges and opportunities.

"Mac-OU INC has allowed me to meet and speak with several innovative people who want to develop their technological ideas. Following this, they want to build a business opportunity to the primary benefit of future customers and secondary to the personal development of themselves and their associates," says Jim.


Jim Ruma


MAC-OU INC HAPPENINGS

IDEA HUB: THE PERFECT COFFEE SHOP ALTERNATIVE

Mac-OU INC would like to welcome the newest I-Hub member, Tommy Townsend of Prevention Treatment Management Care!

With computers, plenty of desk space and a continuously growing membership base, the I-Hub continues to be a great location to get work accomplished while mingling with other entrepreneurs. Ideas can be exchanged and new methods of best practice may come to fruition for your small biz.

Mac-OU INC staff, Executives-in-Residence, Business Advisory Board members and all clients are welcome to join us at the end of every month for the I-Hub Lunch Club. Why eat your lunch at your desk when you can get to know the others involved in the incubator? You may just meet the contact you need for your next business endeavor.


MAC-OU INC STAFF HIGHLIGHTS

JOAN CARLETON
MARKETING AND COMMUNICATIONS MANAGER
FEATURED IN THE OAKLAND UNIVERSITY 'TAKE 5' SERIES


Oakland University "Take 5" Featuring Joan Carleton
"Composed of a diverse array of faculty, staff and administrators, the Oakland University community is unique, creative, and dedicated. As part of a continuing effort to explore the various roles and lives of our Golden Grizzlies, the News @ OU website presents a new interview series. We invite you to share these stories and "Take 5" with OU."


EVENT REVIEWS


LUNCH & LAUNCH SERIES: "7 COOL BUSINESS MEETING TECHNOLOGIES: ON THE CHEAP"
MARCH 21: KARL SIEGERT, MVP COLLABORATIVE, ZENTATION.COM
AUDIENCE REVIEWS

"Excellent speaker, great topic and really helpful info! These L&L's are always worth my time."

"Very engaging and knowledgeable approach. I liked how he answered questions and interacted with the audience."

CROWDFUNDING WORKSHOP AND ASK-THE-INVESTORS ROUNDTABLE
MARCH 26: IN COLLABORATION WITH THE
GREAT LAKES ENTREPRENEUR'S QUEST





BOOK REVIEW

"THE POWER OF HABIT"
BY CHARLES DUHIGG
REVIEWED BY JOAN CARLETON


If I may be so bold, "The Power of Habit" is the best book I have read for the newsletter yet. Charles Duhigg's writing style makes the content entirely fascinating and completely relevant.

Through case studies, experiments, interviews and scientific fact, Charles Duhigg explores the complex creation that is the human mind, and how habit is a part of basic instinct developed over time. To overcome the bad habits, he argues that a simple path of a cue, followed by a routine and then a reward needs to be altered. This path is supported by craving, willpower and belief, all necessary ingredients to change this path.

"All our life, so far as it has definite form, is but a mass of habits," William James wrote in 1892. This was later confirmed by, among countless others, a Duke University researcher who found in 2006 that more than 40 percent of the actions performed everyday by people aren't actually decisions, but habits.

This book is divided into sections of the habits of individuals, successful organizations and societies. Learn why Michael Phelps continues to break world records in swimming, why Starbucks became so successful and how Rosa Parks spurred a reaction that instigated an entire movement.

On a personal level, I am now implementing tactics from the book into my life. For example, I am consciously making my bed every morning, as it is described that one small adjustment can spark an entire revolutionary change. I am going to the gym in the morning, as willpower is described as being a muscle; therefore, once the end of the day comes, then the muscle has been exercised to its full extent and is weak.

And even if this book isn't as factual as I would like to believe? Well, at least I'm making my bed every morning.





VELOCITY HAPPENINGS

MACOMB COUNTY BUSINESS RETENTION PROGRAMS NETS RESULTS
The Macomb County Planning and Economic Development Department's (MCPED) Home in Macomb Business Retention Program, which was launched last January, has seen substantial success in its objective of helping existing Macomb County Companies achieve their goals for growth.

During 2012, department clients invested more than $164 million in new equipment and facilities resulting in the retention of 3,450 jobs and the creation of 1,260 new ones.

Read More

 



Macomb-OU INCubator at Velocity Collaboration Center
6633 18 Mile Road, Sterling Heights, MI 48314
Phone: (586) 884-9320 | macINC@oakland.edu




SPRING 2013

EVENTS

Get Out of the Garage: Patent Your Idea!:
In Collaboration with SHED and MCPED
April 2, 3 - 5 p.m.

Bookkeeping 411:
An EIR event by BiancoCPA
April 3, 8:30 - 10 a.m.

SBIR/STTR 101:
In Collaboration with BBC
April 9, 9 - 12 p.m.

Capital Raise Meetup:
Mike Brennan
April 9, 9:30 - 11 a.m.

Are You Building a Sellable Business?:
An EIR event by Advicoach
April 12, 8 - 9:30 a.m.

Lunch & Launch:
"Security Testing and Secure Practices"
Adam Goslin, High Bit Security
April 18, 12 - 1 p.m.

Demystifying Social Media:
In Collaboration with Social Media Club Detroit
April 23, 9 - 10 a.m.

I-Hub Lunch Club:
Clients/Staff/BAB/EIR Networking Lunch
April 24, 12 - 1 p.m.




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