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Thursday, January 24, 2013 - Lunch & Launch: "The Mobile Explosion: How Can Your Business Take Advantage of Mobile Technologies to Increase Productivity and Profitability?"

MAComb-OU INCubator
Presents the Lunch and Launch series
How Can Your Business Take Advantage of Mobile Technologies to Increase Productivity and Profitability?

Noon until 1 p.m.

Macomb-OU INCubator
at Velocity Collaboration Center
6633 Eighteen Mile Road, Sterling Heights, Mich. 48314

In this Lunch and Launch, Linda Daichendt, Executive Director of the Mobile Technology Association of Michigan (MTAM), will conduct a presentation regarding the surge in mobile technology, and how it is impacting businesses today in more ways than just the next new "app."

More specifically, Linda will discuss topics such as:
  • How mobile technology is changing the way we live and the way business is conducted
  • How mobile technology is impacting specific verticals, and the opportunities it provides in Michigan
  • The options that companies can use to incorporate mobile into their business operations and marketing strategies to benefit themselves and their clients
  • How mobile technologies will increase productivity and profitability for businesses
  • Where a business should start in developing a mobile strategy
  • The current state of the mobile industry, its future and its impact on Michigan's economy
In addition to MTAM, Linda is co-founder of Mobile Monday Michigan and a co-host/co-producer of the international mobile marketing podcast series, "The Mobile Marketing Review." Her daily focus is on educating Michigan business, government and education stakeholders about the opportunities that mobile technologies provide to substantially grow Michigan's economy, as well as insuring the ability for all Michigan residents to benefit from the jobs and businesses created by those technologies.

Under Linda's leadership, and in less than three years, Mobile Monday Michigan has grown to four chapters around the state, with over 2,200 members, and MTAM has become an internationally-respected trade association for the state's mobile and wireless technology industry.

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For more information on this Lunch and Launch program, or to register, call Joan Carleton (586) 884–9324 or email

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