Facebook Twitter YouTube Flickr Google Plus
General Management
Students in the general management program gain a breadth of knowledge in all aspects of business, allowing them to pursue a wide variety of professional careers in business management. If you're considering a more specialized graduate program, you may want to consider general management for your undergraduate degree. 

The purpose of the general management major is to enable a student to choose a variety of management courses with the greatest flexibility (keeping in mind that core course requirements are the same for all majors). Substantial numbers of employers are looking for broadly educated students at the Bachelor’s degree level, and many students are not ready to specialize early in their careers.

General management majors still take courses in accounting, information systems, finance, organizational behavior, marketing, operations management, and business policy. Students who intend to continue in a more specialized graduate school program may want to consider this option.

Courses in this program are also available in Macomb County at the Macomb University Center in Clinton Township.

Common Careers: 

Student Organizations

major requirements
advising
apply now
Contact Us

Cynthia Miree-Coppin
Faculty adviser
miree@oakland.edu

AcademicsUndergraduate AdmissionsGraduate AdmissionsOnline ProgramsSchool of MedicineProfessional & Continuing EducationHousingFinancial Aid & ScholarshipsTuitionAbout OUCurrent Student ResourcesAcademic DepartmentsAcademic AdvisingEmergenciesFinancial ServicesGeneral EducationGet InvolvedGraduate StudiesGraduation & CommencementKresge LibraryOU BookstoreRegistrationAthleticsGive to OUGrizzlinkAlumni EngagementCommunity ResourcesDepartment of Music, Theatre & DanceMeadow Brook HallMeadow Brook TheatreOU Art GalleryPawley InstituteGolf and Learning CenterRecreation CenterUniversity Human ResourcesAdministrationCenter for Excellence in Teaching & LearningInstitutional Research & AssessmentInformation TechnologyReport a Behavioral ConcernTrainingAcademic Human Resources
Oakland University | 2200 N. Squirrel Road, Rochester, Michigan 48309-4401 | (248) 370-2100 | Contact OU | OU-Macomb
Coordinate map of Auburn Hills Entrance